by Zuri Berry | Oct 1, 2022 | Newsletter, Podcasting with Zuri Berry
I hear variations of the same question from prospective clients all the time: What do you need to start a podcast? I’ve tried to address this with my startup checklist for podcasts. But now, I believe we have to go beyond the basics because there are specific...
by Zuri Berry | Sep 1, 2022 | Newsletter
Video and podcasts are converging. There’s a lot of data coming out strongly suggesting that video should be a critical component of your podcast strategy. But there are not a lot of practical tips for video podcasts floating out there. Let’s fix that....
by Zuri Berry | May 2, 2022 | Newsletter, Podcasting with Zuri Berry
Last month, I hosted a masterclass for Teachable’s Creator Starter Pack community on podcasting, where I talked about all of the frameworks that help boost audio storytelling. But I believe there is only one podcast interview framework that has universal appeal for...
by Zuri Berry | Apr 1, 2022 | Newsletter
There’s new research shows podcast listening in the United States has declined, with some important implications for how you market your branded podcast. Last week, Edison Research unveiled its latest Infinite Dial, which details consumer trends in audio, social...
by Zuri Berry | Mar 7, 2022 | Newsletter
I want to address the real value of podcasting. Branding Let me explain. In 2021, we eclipsed 2.2 million podcasts distributed globally, and that number is up past 2.4 million now. It’s not slowing down. 😬 Many people have naturally...